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24/07/07 - Holiday Let
Market Growing in the UK |
Brit investors are
making a killing in the holiday lettings market, with new figures
showing a big increase in June 2007:
Countries most in demand for holiday lettings in June 2007:
1. Spain
2. Australia
3. Malta
4. Germany
5. Egypt
6. England
7. Croatia
8. Thailand
9. Greece
10. Italy
Most importantly for investors in Eastern European markets and touted
property hotspots, holidaymakers are being drawn in. Based on the number of
booking enquiries sent to each holiday home in June 2007 Croatia and Hungary
attracted the highest number of enquiries per property in Eastern Europe
during this period, with Croatia exceeding the site average by 36%.
The level of interest in Hungary changed little from the same period in 2006
and Croatia grew. Interest in Bulgarian holiday homes was slightly below the
site average, but there are more Bulgarian properties for holidaymakers to
choose from currently than in Croatia and Hungary.
An example of the promise Croatia has to offer both in the volume of new
holiday homes available to let but also the range and quality of
accommodation is Hiza Suzanna (www.holidaylettings.co.uk/20393), a
beautifully restored house near Istria that offers either two or four
bedroom accommodation, depending on your needs.
Countries that shone in June based on the number of enquiries per property
include Greece, Egypt, Germany, Thailand and Morocco. Although interest in
Morocco has declined in comparison to the same period last year, it still
attracted an above site average number of enquiries in June. Interest in
Egypt was 40% above average and stable with enquiries in June 2006.
Enquiries about German and Thai holiday accommodation were above the site
average and higher than for the same period last year. The demand for German
holiday homes currently outstrips the number of properties available to let
by some way and therefore sends a promising message to those looking to
invest there and offer short term lets.
With June being a mostly damp month in the UK the Balearic Islands proved to
be the most popular location for those researching holidays in June; an
ideal short haul escape to the sun, it attracted over 2,000 enquiries for
the 400 advertised properties, double the site enquiry average for the
month. Italy and America’s East Coast also attracted above average
enquiries. By comparison France drew numbers just below the average.
These figures are based on the volume of enquiries sent to one country and
are relative to the number of properties advertised in that country.
Whilst Spain received a below site average number of contacts per property,
as a country it still attracted 27% of all booking enquiries in June and
accounts for 29% of all properties on the site. France and the UK followed
with 13% (13% and 11% of all properties respectively), Italy with 9% (8% of
all properties).
“A number of conclusions can be drawn from these figures,” says Ross Elder.
“It could be that increased awareness of the impact of travel on the
environment is acting as a catalyst for people enquiring about holidaying in
the UK, despite the weather. What we are also seeing is that as more and
more people look to the Internet to find a holiday bargain, there is a mix
of family favourite destinations and an increasing bravery to explore new
locations such as Egypt and Morocco that were once dominated by hotels and
travel packages or deemed accessible only to the wealthier amongst us.”
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